Digital identity verification verifies an individual’s identity by looking through a range of data sources, identification documents, and even selfie videos. These data sources are the safest and most trustworthy for online identity verification since they are hard to falsify. Moreover, Plaid examines digital characteristics such as the client’s browser, location, and if their email was compromised.
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Every data point is part of a comprehensive review that spans several platforms; none of the points are evaluated alone. Customers frequently aren’t even aware that this data exists, which makes it more secure and challenging to falsify. After that, businesses receive an evaluation of the danger each user poses. The user could be able to finish verification.
Digital fingerprints
A corporation may need identity verification as part of the on boarding process when a consumer wants to use a new financial app or service. Plaid IDV examines hundreds of “fingerprints” associated with the customer’s online behaviour with their consent, such as:
- Place
- Browser configuration
- Cookies
- Battery consumption
- Display quality
- WebGL settings
Companies may use this information to make more informed judgements regarding risk and fraud prevention by comparing each of these data points to other customer data to confirm the client’s identity and assess the likelihood of fraud.
IP and device audits
The user’s device and IP address are also verified by Plaid. It checks, for instance, to determine if the IP address is connected to a data centre, which may indicate fraudulent activity. Additionally, it checks for time zone mismatches, which occur when a device reports being in the Pacific time zone yet the IP address is in the Eastern time zone.
Additional IP address verifications consist of:
- IP geolocation inconsistency
- Private session
- Blocked cookies
- Using a VPN
Plaid examines several data points to assess fraud risk as doing so ensures that online identity verification is accurate, which depends on the use of multiple data points.
Phone conversations
Checks for phone numbers function similarly to those for email accounts. The user is probably legitimate if the phone number is linked to many other accounts, such as those on Google or Facebook. Phone numbers that aren’t linked to any other accounts can be temporary numbers.
It is simpler to identify problematic users when you can see where the user has accounts using the same phone number and email, even if you won’t be able to view the precise account.
Risk to the network
Determining if a current user has previously attempted to authenticate from the same device, network risk checks facilitate the detection of fraudulent activity.
A user is probably more at danger if, for instance, they establish two distinct online identity verification sessions from the same device on the same day as opposed to creating two sessions from the same device ten months apart. On the basis of validated data, granular information such as these assist organisations in making more informed risk decisions.
